Head of Brand and Creative Strategy

As a visionary and strategic Head of Brand & Creative Strategy at our digital agency based in WFO - Vashi, you will lead the development of compelling brand narratives and integrated creative strategies for our clients. Your role will involve blending deep brand thinking with high-impact creative direction to ensure that all campaigns are insight-driven, culturally relevant, and business-focused.

Key Responsibilities:

• Lead the development of brand positioning, architecture, and messaging frameworks for clients across various industries.
• Translate business objectives into powerful brand strategies and storytelling platforms.
• Drive brand audits, consumer insights, and competitive analysis.
• Oversee creative strategy across campaigns including digital, social, content, and performance marketing.
• Collaborate with creative teams (design, copy, video) to ensure consistency and excellence.
• Guide ideation for high-impact campaigns and pitches.
• Act as a strategic advisor to key clients, building long-term relationships.
• Present and defend strategic and creative work confidently.
• Identify opportunities for brand growth and upselling.
• Ensure cohesive brand storytelling across channels such as social media, digital ads, influencer marketing, and content.
• Work closely with performance marketing teams to align brand and conversion strategies.

Qualifications Required:

• 1015+ years of experience in brand strategy, creative strategy, or planning (agency experience preferred).
• Strong portfolio showcasing successful brand campaigns and strategic work.
• Deep understanding of digital ecosystems, social media, and content marketing.
• Exceptional storytelling and presentation skills.
• Proven leadership and team management experience.
• Ability to balance creativity with data-driven thinking.

In addition, a preferred background would include:

• Experience in leading digital marketing or integrated agencies.
• Exposure to diverse sectors such as FMCG, D2C, lifestyle, and tech.
• Strong network within the creative and marketing ecosystem. As a visionary and strategic Head of Brand & Creative Strategy at our digital agency based in WFO - Vashi, you will lead the development of compelling brand narratives and integrated creative strategies for our clients. Your role will involve blending deep brand thinking with high-impact creative direction to ensure that all campaigns are insight-driven, culturally relevant, and business-focused.

Key Responsibilities:

• Lead the development of brand positioning, architecture, and messaging frameworks for clients across various industries.
• Translate business objectives into powerful brand strategies and storytelling platforms.
• Drive brand audits, consumer insights, and competitive analysis.
• Oversee creative strategy across campaigns including digital, social, content, and performance marketing.
• Collaborate with creative teams (design, copy, video) to ensure consistency and excellence.
• Guide ideation for high-impact campaigns and pitches.
• Act as a strategic advisor to key clients, building long-term relationships.
• Present and defend strategic and creative work confidently.
• Identify opportunities for brand growth and upselling.
• Ensure cohesive brand storytelling across channels such as social media, digital ads, influencer marketing, and content.
• Work closely with performance marketing teams to align brand and conversion strategies.

Qualifications Required:

• 1015+ years of experience in brand strategy, creative strategy, or planning (agency experience preferred).
• Strong portfolio showcasing successful brand campaigns and strategic work.
• Deep understanding of digital ecosystems, social media, and content marketing.
• Exceptional storytelling and presentation skills.
• Proven leadership and team management experience.
• Ability to balance creativity with data-driven thinking.

In addition, a preferred background would include:

• Experience in leading digital marketing or integrated agencies.
• Exposure to diverse sectors such as FMCG, D2C, lifestyle, and tech.
• Strong network within the creative and marketing ecosystem.