Digital Marketing Specialist (SEO PPC)

As a Digital Marketing Specialist with 34 years of experience in both SEO and Paid Advertising (PPC), your role will involve driving organic search growth and managing performance marketing campaigns to enhance traffic, leads, and conversions.

**Key Responsibilities:**

• Perform keyword research, competitor analysis, and search intent mapping
• Execute on-page, off-page, technical SEO, and local SEO strategies
• Optimise content for AEO, AIO, and GEO
• Conduct SEO audits, backlink strategies, and content optimisation
• Monitor website performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush

For Paid Ads / PPC (Performance Marketing), your responsibilities include:

• Planning, managing, and optimising campaigns on various platforms
• Monitoring KPIs like CTR, conversions, CPA, and ROI
• Conducting A/B testing, audience targeting, and budget optimisation
• Generating campaign performance reports and insights

**Requirements:**

• 34 years of experience in SEO and Paid Advertising
• Strong understanding of on-page, off-page, and technical SEO
• Experience with Google Ads, Meta Ads Manager, and Paid Media strategies
• Familiarity with AEO, AIO, GEO and AI-driven search optimisation
• Knowledge of GA4, Google Tag Manager, conversion tracking, and attribution models
• Experience with SEO tools like Ahrefs, SEMrush, Screaming Frog
• Basic knowledge of HTML, CMS platforms (WordPress, Shopify)
• Strong analytical and data-driven mindset

**Preferred Qualifications:**

• Experience working with international markets (UK, US, AU)
• Knowledge of CRO (Conversion Rate Optimisation)
• Experience in content marketing and landing page optimisation

**Company Overview (if available):**

Joining us will provide you with the opportunity to work with global clients in the UK, US, and AU markets. You will have exposure to AI-driven SEO and performance marketing strategies in a 5-day working environment with a cooperative team culture. Continuous learning and career growth opportunities are also part of our work culture.

Apply now to leverage your skills in SEO, PPC, Google Ads, and Social Media Marketing (SMM) to make a significant impact in the digital marketing landscape. As a Digital Marketing Specialist with 34 years of experience in both SEO and Paid Advertising (PPC), your role will involve driving organic search growth and managing performance marketing campaigns to enhance traffic, leads, and conversions.

**Key Responsibilities:**

• Perform keyword research, competitor analysis, and search intent mapping
• Execute on-page, off-page, technical SEO, and local SEO strategies
• Optimise content for AEO, AIO, and GEO
• Conduct SEO audits, backlink strategies, and content optimisation
• Monitor website performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush

For Paid Ads / PPC (Performance Marketing), your responsibilities include:

• Planning, managing, and optimising campaigns on various platforms
• Monitoring KPIs like CTR, conversions, CPA, and ROI
• Conducting A/B testing, audience targeting, and budget optimisation
• Generating campaign performance reports and insights

**Requirements:**

• 34 years of experience in SEO and Paid Advertising
• Strong understanding of on-page, off-page, and technical SEO
• Experience with Google Ads, Meta Ads Manager, and Paid Media strategies
• Familiarity with AEO, AIO, GEO and AI-driven search optimisation
• Knowledge of GA4, Google Tag Manager, conversion tracking, and attribution models
• Experience with SEO tools like Ahrefs, SEMrush, Screaming Frog
• Basic knowledge of HTML, CMS platforms (WordPress, Shopify)
• Strong analytical and data-driven mindset

**Preferred Qualifications:**

• Experience working with international markets (UK, US, AU)
• Knowledge of CRO (Conversion Rate Optimisation)
• Experience in content marketing and landing page optimisation

**Company Overview (if available):**

Joining us will provide you with the opportunity to work with global clients in the UK, US, and AU markets. You will have exposure to AI-driven SEO and performance marketing strategies in a 5-day working environment with a cooperative team culture. Continuous learning and career growth opportunities are also part of our work culture.

Apply now to leverage your skills in SEO, PPC, Google Ads, and Social Media Marketing (SMM) to make a significant impact in the digital marketing landscape.