Visual Brand Designer
Blue Enigma
All India, Delhi • 1 month ago
Experience: 1 to 5 Yrs
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Job Description
As a Graphic Designer at Blue Enigma, you will play a crucial role in shaping and enhancing the visual identity of the company across various digital and product touchpoints. You will collaborate with the Marketing, Growth, and Product teams to create visually compelling assets that communicate complex AI-driven concepts effectively. Here is a breakdown of your key responsibilities:
- **Brand & Visual Identity**:
- Develop and maintain a consistent visual identity for Blue Enigma and BluEarn.
- Create brand guidelines, typography systems, color palettes, and reusable design frameworks.
- Ensure brand consistency across the website, social media, sales decks, and other platforms.
- **Campaign Creatives**:
- Design high-quality social media posts, carousels, banners, ads, and campaign visuals.
- Convert technical AI and SaaS concepts into clean, professional graphics.
- Collaborate with the Growth team on performance-driven campaigns.
- **Sales Support**:
- Design pitch decks, case studies, brochures, and presentation templates.
- Create UI mockups, feature explainers, and landing page visuals as needed.
- Support product launches and feature announcements visually.
- **Motion & Video (Preferred Skill)**:
- Ability to create short-form motion graphics, animated posts, or simple explainer videos.
- Convert static designs into engaging animated creatives for digital campaigns.
- Design short UI walkthrough clips or animated infographics.
- **Continuous Design Excellence**:
- Stay updated with modern SaaS design trends and visual storytelling techniques.
- Experiment with AI-based design tools and automation workflows.
- Maintain high attention to detail and consistency across assets.
**Required Skills & Experience**:
- 14 years of experience in graphic design, branding, or digital design.
- Strong portfolio demonstrating branding, marketing creatives, and digital assets.
- Proficiency in Adobe Photoshop, Illustrator, Figma, Canva (supporting tool), After Effects/Motion Graphics.
- Strong understanding of typography, layout, hierarchy, color psychology, and B2B design aesthetics.
- Ability to translate abstract ideas into structured, qualified visuals.
- Strong attention to detail and ability to manage multiple tasks.
- Experience in B2B, SaaS, or technology companies is a strong advantage.
At Blue Enigma, you will have exposure to AI-first SaaS branding, product marketing design, growth campaigns, strategic brand building, and a fantastic team culture. If you are a creative, detail-oriented Graphic Designer with a strategic mindset, we invite you to apply through LinkedIn or email your resume and portfolio showcasing your design work, branding projects, and motion samples. As a Graphic Designer at Blue Enigma, you will play a crucial role in shaping and enhancing the visual identity of the company across various digital and product touchpoints. You will collaborate with the Marketing, Growth, and Product teams to create visually compelling assets that communicate complex AI-driven concepts effectively. Here is a breakdown of your key responsibilities:
- **Brand & Visual Identity**:
- Develop and maintain a consistent visual identity for Blue Enigma and BluEarn.
- Create brand guidelines, typography systems, color palettes, and reusable design frameworks.
- Ensure brand consistency across the website, social media, sales decks, and other platforms.
- **Campaign Creatives**:
- Design high-quality social media posts, carousels, banners, ads, and campaign visuals.
- Convert technical AI and SaaS concepts into clean, professional graphics.
- Collaborate with the Growth team on performance-driven campaigns.
- **Sales Support**:
- Design pitch decks, case studies, brochures, and presentation templates.
- Create UI mockups, feature explainers, and landing page visuals as needed.
- Support product launches and feature announcements visually.
- **Motion & Video (Preferred Skill)**:
- Ability to create short-form motion graphics, animated posts, or simple explainer videos.
- Convert static designs into engaging animated creatives for digital campaigns.
- Design short UI walkthrough clips or animated infographics.
- **Continuous Design Excellence**:
- Stay updated with modern SaaS design trends and visual storytelling techniques.
- Experiment with AI-based design tools and automation workflows.
- Maintain high attention to detail and consistency across assets.
**Required Skills & Experience**:
- 14 years of experience in graphic design, branding, or digital design.
- Strong portfolio demonstrating branding, marketing creatives, and digital assets.
- Proficiency in Adobe Photoshop, Illustrator, Figma, Canva (supporting tool), After Effects/Motion Graphics.
- Strong understanding of typography, layout, hierarchy, color psychology, and B2B design aesthetics.
- Ability to translate abstract ideas into structured, qualified visuals.
- Strong attention to
Skills Required
Posted on: March 26, 2026
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