Senior Manager- Digital Marketing

As a digital marketing professional, you will play a crucial role in shaping the growth and success of the company by implementing effective strategies across various channels. Your responsibilities will include:

• Helping to build and manage a team that covers performance marketing, brand communication, social media, website management, and content creation.
• Developing and executing digital marketing strategies on all platforms to maximize reach and engagement.
• Leading the digital growth roadmap for both B2B and D2C verticals, ensuring a strong online presence.
• Creating and scaling performance marketing campaigns on platforms like Meta, Google, and LinkedIn to drive business objectives.
• Defining and implementing SEO strategies, including technical SEO, content optimization, and reporting.
• Managing and enhancing owned digital assets such as websites, landing pages, and e-commerce platforms.
• Supporting digital activities related to brand initiatives like launches, campaigns, and seasonal promotions.
• Overseeing email marketing and CRM strategies to enhance user engagement, retention, and lead nurturing.
• Collaborating with internal teams and external agencies to develop robust reporting systems using tools like Google Analytics, Google Search Console, and HubSpot.
• Ensuring consistent branding across all digital touchpoints to maintain a cohesive brand identity.
• Working closely with Business Unit Heads, leadership, and external partners to align digital efforts with overall business objectives.

This position offers a dynamic opportunity to drive digital innovation and contribute to the company's growth in a collaborative environment. As a digital marketing professional, you will play a crucial role in shaping the growth and success of the company by implementing effective strategies across various channels. Your responsibilities will include:

• Helping to build and manage a team that covers performance marketing, brand communication, social media, website management, and content creation.
• Developing and executing digital marketing strategies on all platforms to maximize reach and engagement.
• Leading the digital growth roadmap for both B2B and D2C verticals, ensuring a strong online presence.
• Creating and scaling performance marketing campaigns on platforms like Meta, Google, and LinkedIn to drive business objectives.
• Defining and implementing SEO strategies, including technical SEO, content optimization, and reporting.
• Managing and enhancing owned digital assets such as websites, landing pages, and e-commerce platforms.
• Supporting digital activities related to brand initiatives like launches, campaigns, and seasonal promotions.
• Overseeing email marketing and CRM strategies to enhance user engagement, retention, and lead nurturing.
• Collaborating with internal teams and external agencies to develop robust reporting systems using tools like Google Analytics, Google Search Console, and HubSpot.
• Ensuring consistent branding across all digital touchpoints to maintain a cohesive brand identity.
• Working closely with Business Unit Heads, leadership, and external partners to align digital efforts with overall business objectives.

This position offers a dynamic opportunity to drive digital innovation and contribute to the company's growth in a collaborative environment.