Retention Marketing Executive

As a Retention Coordinator with hands-on Klaviyo experience, you will play a crucial role in supporting the execution and optimization of lifecycle and retention marketing programs. Your responsibilities will include: - Building and deploying email templates and campaigns within Klaviyo, ensuring accuracy, responsiveness, and mobile optimization. - Scheduling campaigns and maintaining automated workflows as per the direction of Retention Strategists. - Developing and managing performance reports for both client-facing and internal stakeholders. - Analyzing campaign and customer data to identify insights that support retention marketing optimization. - Writing clear and structured creative briefs for email campaigns, including messaging objectives and design considerations. - Coordinating meetings, documenting minutes, tracking action items, and ensuring timely follow-ups. - Supporting project management processes, including ticket creation, tracking, and maintenance. - Learning and applying core principles of retention marketing strategy and marketing technology platforms. - Assisting in developing cross-channel solutions to client challenges across email, on-site experience, social media, events, and related touchpoints. To qualify for this role, you should have: - 13 years of experience in marketing, with hands-on exposure to Email Service Providers (e.g., Iterable, Klaviyo, Mailchimp, SendGrid, or similar). - Strong written communication skills with exceptional attention to detail. - Experience using analytics and reporting tools such as Google Analytics and Looker. - Familiarity with - or a strong interest in - marketing technology and eCommerce ecosystems. - A self-starter mindset with the initiative to uncover insights and improvement opportunities. As a Retention Coordinator with hands-on Klaviyo experience, you will play a crucial role in supporting the execution and optimization of lifecycle and retention marketing programs. Your responsibilities will include: - Building and deploying email templates and campaigns within Klaviyo, ensuring accuracy, responsiveness, and mobile optimization. - Scheduling campaigns and maintaining automated workflows as per the direction of Retention Strategists. - Developing and managing performance reports for both client-facing and internal stakeholders. - Analyzing campaign and customer data to identify insights that support retention marketing optimization. - Writing clear and structured creative briefs for email campaigns, including messaging objectives and design considerations. - Coordinating meetings, documenting minutes, tracking action items, and ensuring timely follow-ups. - Supporting project management processes, including ticket creation, tracking, and maintenance. - Learning and applying core principles of retention marketing strategy and marketing technology platforms. - Assisting in developing cross-channel solutions to client challenges across email, on-site experience, social media, events, and related touchpoints. To qualify for this role, you should have: - 13 years of experience in marketing, with hands-on exposure to Email Service Providers (e.g., Iterable, Klaviyo, Mailchimp, SendGrid, or similar). - Strong written communication skills with exceptional attention to detail. - Experience using analytics and reporting tools such as Google Analytics and Looker. - Familiarity with - or a strong interest in - marketing technology and eCommerce ecosystems. - A self-starter mindset with the initiative to uncover insights and improvement opportunities.