Content Writer - SEO & AEO Focus

As a skilled Content Writer with expertise in SEO and AEO, you will be responsible for creating high-quality, search-optimized, and answer-focused content. Your understanding of how content performs on Google Search, Featured Snippets, People Also Ask (PAA), voice search, and AI-driven answer engines will be crucial for this role. **Key Responsibilities:** - **Content Creation** - Write SEO-optimized blogs, landing pages, website content, FAQs, and knowledge-base articles - Create AEO-focused content that directly answers user queries in a concise and structured manner - Develop content optimized for featured snippets, voice search, and AI search assistants - Write compelling meta titles, meta descriptions, and heading structures (H1H6) - **SEO Responsibilities** - Perform keyword research using tools like Google Keyword Planner, Ahrefs, SEMrush, or Ubersuggest - Implement on-page SEO best practices (keyword placement, internal linking, readability) - Optimize content for search intent (informational, navigational, transactional, commercial) - Improve content readability, CTR, and dwell time - **AEO (Answer Engine Optimization) Responsibilities** - Structure content using FAQs, bullet points, tables, and concise answers - Optimize content for People Also Ask (PAA) and featured snippets - Write content suitable for voice search and conversational queries - Implement schema-aware writing (FAQ schema, HowTo schema in collaboration with tech team) - **Content Strategy & Optimization** - Update and refresh existing content to improve rankings and answer coverage - Analyze content performance using Google Search Console & Analytics - Collaborate with SEO, design, and development teams for content optimization - Follow brand tone, content guidelines, and editorial calendars **Required Skills & Qualifications:** - **Must-Have Skills** - Strong command of English (grammar, clarity, storytelling) - Hands-on experience with SEO content writing - Understanding of AEO concepts and answer-focused content - Ability to write clear, concise, and user-first content - Familiarity with Google search algorithms and ranking factors - **Tools & Technical Knowledge** - SEO tools: Ahrefs / SEMrush / Ubersuggest / Google Search Console - CMS: WordPress or similar platforms - Basic understanding of HTML tags, schema markup concepts - AI writing tools (ChatGPT, Jasper, etc.) for assistance, not dependency **Preferred Qualifications:** - Experience in SaaS, FinTech, EdTech, Healthcare, or Tech content - Experience writing knowledge base or support documentation - Understanding of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) - Ability to write for international audiences In this role, your performance will be measured based on Key Performance Indicators (KPIs) such as organic traffic growth, featured snippet / PAA visibility, keyword ranking improvements, content engagement (CTR, time on page), and lead or conversion contribution where applicable. **What We Offer:** - Competitive salary based on experience - Opportunity to work on AI-first and search-driven content - Learning exposure to SEO, AEO, and emerging search technologies - Collaborative and growth-oriented work culture Please note that the work location for this Full-time position is in person at Sector 62, Noida, UP. As a skilled Content Writer with expertise in SEO and AEO, you will be responsible for creating high-quality, search-optimized, and answer-focused content. Your understanding of how content performs on Google Search, Featured Snippets, People Also Ask (PAA), voice search, and AI-driven answer engines will be crucial for this role. **Key Responsibilities:** - **Content Creation** - Write SEO-optimized blogs, landing pages, website content, FAQs, and knowledge-base articles - Create AEO-focused content that directly answers user queries in a concise and structured manner - Develop content optimized for featured snippets, voice search, and AI search assistants - Write compelling meta titles, meta descriptions, and heading structures (H1H6) - **SEO Responsibilities** - Perform keyword research using tools like Google Keyword Planner, Ahrefs, SEMrush, or Ubersuggest - Implement on-page SEO best practices (keyword placement, internal linking, readability) - Optimize content for search intent (informational, navigational, transactional, commercial) - Improve content readability, CTR, and dwell time - **AEO (Answer Engine Optimization) Responsibilities** - Structure content using FAQs, bullet points, tables, and concise answers - Optimize content for People Also Ask (PAA) and featured snippets - Write content suitable for voice search and conversational queries - Implement schema-aware writing (FAQ schema, HowTo schema in collaboration with tech team) - **Content Strategy & Optimization** - Update and refresh existing content to improve rankings and ans