Kappsoft Systems Pvt Ltd Logo

Social Media / Marketing Content Writer

Kappsoft Systems Pvt Ltd

All India, Chennai • 1 month ago

Experience: 2 to 6 Yrs

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Job Description

As a Content Writer at our company, you will be responsible for creating engaging, SEO-optimised content for various digital platforms. Your role will involve collaborating with internal teams to align content with brand voice, messaging, and campaign goals. Here is a breakdown of your key responsibilities: - Research and write high-quality, informative, and engaging content, including blogs, articles, website copy, product descriptions, social media posts, and email newsletters. - Create SEO-friendly content by incorporating relevant keywords and following best practices for search visibility. - Tailor content to different stages of the customer journey, from awareness to conversion. - Collaborate with internal teams to ensure content aligns with brand voice, messaging, and campaign goals. - Proofread and edit content to ensure clarity, consistency, and grammatical accuracy. - Stay updated with industry trends, especially in the fintech and digital marketing space. - Manage and adhere to content calendars, ensuring timely delivery of deliverables. To excel in this role, you should meet the following qualifications: - Minimum 3 years of professional content writing or copywriting experience. - Exceptional command of Englishboth written and verbal. - Strong research skills and the ability to quickly understand new concepts and industries. - Proven experience creating SEO-optimised content that drives traffic or engagement. - Ability to work independently, manage multiple deadlines, and collaborate across teams. - Familiarity with CMS platforms such as WordPress. Preferred qualifications include: - Experience writing for fintech, financial services, crypto, or SaaS companies. - Understanding of financial terminology, digital payments, investing, trading, or financial technology trends. - Proficiency in using SEO tools (e.g., SEMrush, Surfer SEO, Ahrefs, Google Search Console). - Basic knowledge of content analytics using Google Analytics or similar platforms. Join us to work in a fast-growing and innovation-driven environment where you can contribute to high-impact content in the fintech space. You will have the opportunity to collaborate with a passionate team, grow your professional writing portfolio, and enjoy a flexible work culture with learning and development opportunities. If you are interested in this role, kindly send your updated CV to [HIDDEN TEXT]. As a Content Writer at our company, you will be responsible for creating engaging, SEO-optimised content for various digital platforms. Your role will involve collaborating with internal teams to align content with brand voice, messaging, and campaign goals. Here is a breakdown of your key responsibilities: - Research and write high-quality, informative, and engaging content, including blogs, articles, website copy, product descriptions, social media posts, and email newsletters. - Create SEO-friendly content by incorporating relevant keywords and following best practices for search visibility. - Tailor content to different stages of the customer journey, from awareness to conversion. - Collaborate with internal teams to ensure content aligns with brand voice, messaging, and campaign goals. - Proofread and edit content to ensure clarity, consistency, and grammatical accuracy. - Stay updated with industry trends, especially in the fintech and digital marketing space. - Manage and adhere to content calendars, ensuring timely delivery of deliverables. To excel in this role, you should meet the following qualifications: - Minimum 3 years of professional content writing or copywriting experience. - Exceptional command of Englishboth written and verbal. - Strong research skills and the ability to quickly understand new concepts and industries. - Proven experience creating SEO-optimised content that drives traffic or engagement. - Ability to work independently, manage multiple deadlines, and collaborate across teams. - Familiarity with CMS platforms such as WordPress. Preferred qualifications include: - Experience writing for fintech, financial services, crypto, or SaaS companies. - Understanding of financial terminology, digital payments, investing, trading, or financial technology trends. - Proficiency in using SEO tools (e.g., SEMrush, Surfer SEO, Ahrefs, Google Search Console). - Basic knowledge of content analytics using Google Analytics or similar platforms. Join us to work in a fast-growing and innovation-driven environment where you can contribute to high-impact content in the fintech space. You will have the opportunity to collaborate with a passionate team, grow your professional writing portfolio, and enjoy a flexible work culture with learning and development opportunities. If you are interested in this role, kindly send your updated CV to [HIDDEN TEXT].

Posted on: March 22, 2026

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