Social Media Manager (Healthcare / Dermatology)

As a Social Media Manager at one of Weekday's clients, you will play a crucial role in leading and executing digital engagement strategies for a healthcare-focused brand. Your responsibilities will include developing and implementing a comprehensive social media strategy aligned with business goals, creating engaging content across platforms like Instagram and YouTube, managing day-to-day social media activities, responding to comments and messages promptly, analyzing performance metrics, collaborating with internal teams, and staying updated with the latest social media trends. Key Responsibilities: - Develop and execute a comprehensive social media strategy aligned with business goals - Plan, create, and schedule engaging content across platforms such as Instagram and YouTube - Manage day-to-day social media activities, including posting and community engagement - Respond to comments, messages, and queries in a timely and professional manner - Analyze performance metrics and optimize campaigns based on insights and trends - Collaborate with medical and internal teams to effectively promote services and treatments - Stay updated with the latest social media trends, tools, and platform algorithms Qualifications Required: - 2-6 years of experience in social media management, preferably in healthcare, wellness, or lifestyle domains - Strong written and verbal communication skills - Creative mindset with strong problem-solving abilities - Proficiency in social media scheduling and analytics tools - Hands-on experience with video editing and image editing software - Ability to manage and grow Instagram and YouTube channels effectively In this role, you will have the opportunity to build and grow a healthcare brand's digital presence, experiment with content and campaigns creatively, gain exposure to the fast-growing dermatology and wellness space, and work in a collaborative and growth-oriented environment. Apply now to explore more about this exciting opportunity at weekday.works. As a Social Media Manager at one of Weekday's clients, you will play a crucial role in leading and executing digital engagement strategies for a healthcare-focused brand. Your responsibilities will include developing and implementing a comprehensive social media strategy aligned with business goals, creating engaging content across platforms like Instagram and YouTube, managing day-to-day social media activities, responding to comments and messages promptly, analyzing performance metrics, collaborating with internal teams, and staying updated with the latest social media trends. Key Responsibilities: - Develop and execute a comprehensive social media strategy aligned with business goals - Plan, create, and schedule engaging content across platforms such as Instagram and YouTube - Manage day-to-day social media activities, including posting and community engagement - Respond to comments, messages, and queries in a timely and professional manner - Analyze performance metrics and optimize campaigns based on insights and trends - Collaborate with medical and internal teams to effectively promote services and treatments - Stay updated with the latest social media trends, tools, and platform algorithms Qualifications Required: - 2-6 years of experience in social media management, preferably in healthcare, wellness, or lifestyle domains - Strong written and verbal communication skills - Creative mindset with strong problem-solving abilities - Proficiency in social media scheduling and analytics tools - Hands-on experience with video editing and image editing software - Ability to manage and grow Instagram and YouTube channels effectively In this role, you will have the opportunity to build and grow a healthcare brand's digital presence, experiment with content and campaigns creatively, gain exposure to the fast-growing dermatology and wellness space, and work in a collaborative and growth-oriented environment. Apply now to explore more about this exciting opportunity at weekday.works.