Search Engine Optimization Specialist

As an SEO & Search Growth Specialist at Phoenix Branding, you will play a crucial role in independently managing various aspects of SEO to drive ranking growth strategically. Your responsibilities will include: Role Overview: - Independently handle On-page SEO, Off-page SEO, Technical SEO, WordPress optimization, and Website structure improvements - Implement AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization for AI-driven search) - Focus on measurable results rather than vanity metrics Key Responsibilities: - Conduct keyword research and intent mapping - Optimize content and internal linking strategy - Implement meta structure, schema, and structured data - Create SEO-friendly content briefs - Perform site audits and fix crawl errors - Improve Core Web Vitals and address indexing issues - Manage canonicals, redirects, XML sitemaps, and Robots.Txt optimization - Develop a high-quality backlink strategy through outreach and authority building - Work on WordPress backend, configure SEO plugins, and optimize site speed - Optimize content for featured snippets and voice search - Structure content for AI search engines and generative AI visibility Required Skills: - 2+ years of hands-on SEO experience - Strong understanding of search intent & content mapping - Proficiency in tools like Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, and PageSpeed Insights - Mandatory WordPress experience and knowledge of structured data & schema - Ability to audit and fix technical SEO issues Ideal Candidate: - Analytical thinker with a deep understanding of search behavior - Capable of explaining ranking strategy clearly - Comfortable collaborating with developers & content team - Results-oriented mindset and focus on delivering outcomes In this role, you will not be involved in content writing, backlink spam, or merely reporting keyword positions. Join Phoenix Branding's growth-focused team and contribute to impactful SEO solutions. As an SEO & Search Growth Specialist at Phoenix Branding, you will play a crucial role in independently managing various aspects of SEO to drive ranking growth strategically. Your responsibilities will include: Role Overview: - Independently handle On-page SEO, Off-page SEO, Technical SEO, WordPress optimization, and Website structure improvements - Implement AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization for AI-driven search) - Focus on measurable results rather than vanity metrics Key Responsibilities: - Conduct keyword research and intent mapping - Optimize content and internal linking strategy - Implement meta structure, schema, and structured data - Create SEO-friendly content briefs - Perform site audits and fix crawl errors - Improve Core Web Vitals and address indexing issues - Manage canonicals, redirects, XML sitemaps, and Robots.Txt optimization - Develop a high-quality backlink strategy through outreach and authority building - Work on WordPress backend, configure SEO plugins, and optimize site speed - Optimize content for featured snippets and voice search - Structure content for AI search engines and generative AI visibility Required Skills: - 2+ years of hands-on SEO experience - Strong understanding of search intent & content mapping - Proficiency in tools like Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, and PageSpeed Insights - Mandatory WordPress experience and knowledge of structured data & schema - Ability to audit and fix technical SEO issues Ideal Candidate: - Analytical thinker with a deep understanding of search behavior - Capable of explaining ranking strategy clearly - Comfortable collaborating with developers & content team - Results-oriented mindset and focus on delivering outcomes In this role, you will not be involved in content writing, backlink spam, or merely reporting keyword positions. Join Phoenix Branding's growth-focused team and contribute to impactful SEO solutions.