Manager - Sales & Marketing

As a Sales Marketing Manager at Nexzu Mobility Limited, you will play a crucial role in driving demand generation, marketing execution, and sales enablement. Your primary focus will be on B2B marketing while also building scalable capabilities for B2C and dealer/distributor channels. You will be working in a cost-conscious, ROI-driven environment closely aligned with sales and business outcomes. **Key Responsibilities:** - **Demand Generation & Funnel Ownership** - Own end-to-end lead generation and funnel performance in coordination with the Sales team. - Plan, execute, and optimize digital performance marketing campaigns focusing on lead quality, conversions, and cost efficiency. - Track, analyze, and report campaign performance using structured metrics and dashboards. - Implement AI-enabled tools to enhance marketing workflows and improve effectiveness. - **B2B Marketing** - Design and execute targeted marketing initiatives for fleet operators, corporate, and institutional customers. - Provide sales support through marketing materials, campaign support, and case studies. - **Channel Expansion Support (B2C & Dealer)** - Drive direct consumer and online sales initiatives. - Develop marketing tools and frameworks for dealer/distributor channels. - **Brand Visibility & Market Presence** - Maintain consistent brand communication across all channels. - Plan and execute events, exhibitions, roadshows, and market activations. - Ensure clear messaging aligned with Nexzus product portfolio. - **Agency & Budget Management** - Manage the digital marketing agency and marketing budgets effectively. - Optimize spend across channels regularly. - **Team Development** - Build and manage a small in-house marketing team. - Set priorities and oversee performance of internal resources. - **Reporting & Governance** - Present marketing plans, updates, and insights to management. - Ensure marketing alignment with product availability and go-to-market plans. **Qualifications & Experience:** - Bachelors degree in Marketing, Business Administration, or related field. - MBA / PGDM in Marketing or General Management preferred. - 68 years of marketing experience, preferably in manufacturing, mobility, or B2B environments. - Strong exposure to digital marketing, analytics, and agency management. **Ideal Candidate Profile:** - Strong executor with a commercial mindset. - Comfortable in lean, growth-oriented organizations. - Data-driven, disciplined, and outcome-focused. - Willing to travel PAN India as required. If you are passionate about shaping the future of sustainable mobility and want to be part of a dynamic team, please send your resume to hrd@nexzu.co.uk or visit our website at www.nexzu.in. *Note: This job offers full-time, permanent employment with benefits including food, health insurance, paid sick time, and Provident Fund. The work location is in person at Pune with PAN India travel as per business requirements.* As a Sales Marketing Manager at Nexzu Mobility Limited, you will play a crucial role in driving demand generation, marketing execution, and sales enablement. Your primary focus will be on B2B marketing while also building scalable capabilities for B2C and dealer/distributor channels. You will be working in a cost-conscious, ROI-driven environment closely aligned with sales and business outcomes. **Key Responsibilities:** - **Demand Generation & Funnel Ownership** - Own end-to-end lead generation and funnel performance in coordination with the Sales team. - Plan, execute, and optimize digital performance marketing campaigns focusing on lead quality, conversions, and cost efficiency. - Track, analyze, and report campaign performance using structured metrics and dashboards. - Implement AI-enabled tools to enhance marketing workflows and improve effectiveness. - **B2B Marketing** - Design and execute targeted marketing initiatives for fleet operators, corporate, and institutional customers. - Provide sales support through marketing materials, campaign support, and case studies. - **Channel Expansion Support (B2C & Dealer)** - Drive direct consumer and online sales initiatives. - Develop marketing tools and frameworks for dealer/distributor channels. - **Brand Visibility & Market Presence** - Maintain consistent brand communication across all channels. - Plan and execute events, exhibitions, roadshows, and market activations. - Ensure clear messaging aligned with Nexzus product portfolio. - **Agency & Budget Management** - Manage the digital marketing agency and marketing budgets effectively. - Optimize spend across channels regularly. - **Team Development** - Build and manage a small in-house marketing team. - Set priorities and oversee performance of internal resources. - **Reporting & Governance** - Present marketing plans, updates, and insights to management. - Ensure marketing alignment with product availability and go-to-ma