Digital Marketing

As a Digital Marketing & Content Strategist at Relevate Consulting PTY LTD, you will play a crucial role in developing and implementing end-to-end digital marketing strategies to increase visibility, drive qualified traffic, and generate leads. Your responsibilities will include planning, executing, and optimizing PPC campaigns across various platforms, conducting comprehensive SEO audits, managing technical SEO, keyword research, backlink building, and domain authority improvements. You will also be responsible for creating high-quality content for blogs, landing pages, emails, and social media, as well as overseeing the production of visual content like social media creatives, ad banners, and infographics. Collaboration on content calendars, maintaining website UX, monitoring digital marketing performance, and driving CRO initiatives will be key aspects of your role. Key Responsibilities: - Develop and implement end-to-end digital marketing strategies - Plan, execute, and optimize PPC campaigns across multiple platforms - Conduct comprehensive SEO audits and manage technical SEO - Create high-quality content for various digital channels - Oversee the production of visual content like social media creatives and infographics - Collaborate on content calendars and messaging frameworks - Maintain and optimize website UX and technical health - Monitor and report on digital marketing performance - Drive CRO initiatives including A/B testing and landing page optimization - Stay updated on trends in content marketing and digital tools Qualifications: - Bachelor's degree in Marketing, Digital Media, Design, Communications, or related field - Minimum 3 years of digital marketing experience including PPC and SEO - Experience in planning and producing digital content - Proficiency with design tools like Canva, Adobe Creative Suite - Strong understanding of SEO best practices and advertising platforms - Proficient with analytics tools such as Google Analytics, SEMrush - Experience with WordPress or other CMS platforms - Basic knowledge of HTML/CSS - Strong organizational, time management, and communication skills Preferred Qualifications: - Experience in B2B or consulting environments - Google Ads or Meta Blueprint certification - Familiarity with marketing automation tools - Video editing or motion graphic skills In addition to the exciting responsibilities of the role, at Relevate Consulting PTY LTD, you will enjoy a competitive salary and benefits package, professional growth opportunities in a dynamic, international, and tech-driven environment, a creative and collaborative work culture that values initiative and results, four weeks of paid annual leave, and two weeks of paid sick leave. We are committed to creating an inclusive, high-performance workplace and welcome candidates from all backgrounds who are ready to make a meaningful impact. As a Digital Marketing & Content Strategist at Relevate Consulting PTY LTD, you will play a crucial role in developing and implementing end-to-end digital marketing strategies to increase visibility, drive qualified traffic, and generate leads. Your responsibilities will include planning, executing, and optimizing PPC campaigns across various platforms, conducting comprehensive SEO audits, managing technical SEO, keyword research, backlink building, and domain authority improvements. You will also be responsible for creating high-quality content for blogs, landing pages, emails, and social media, as well as overseeing the production of visual content like social media creatives, ad banners, and infographics. Collaboration on content calendars, maintaining website UX, monitoring digital marketing performance, and driving CRO initiatives will be key aspects of your role. Key Responsibilities: - Develop and implement end-to-end digital marketing strategies - Plan, execute, and optimize PPC campaigns across multiple platforms - Conduct comprehensive SEO audits and manage technical SEO - Create high-quality content for various digital channels - Oversee the production of visual content like social media creatives and infographics - Collaborate on content calendars and messaging frameworks - Maintain and optimize website UX and technical health - Monitor and report on digital marketing performance - Drive CRO initiatives including A/B testing and landing page optimization - Stay updated on trends in content marketing and digital tools Qualifications: - Bachelor's degree in Marketing, Digital Media, Design, Communications, or related field - Minimum 3 years of digital marketing experience including PPC and SEO - Experience in planning and producing digital content - Proficiency with design tools like Canva, Adobe Creative Suite - Strong understanding of SEO best practices and advertising platforms - Proficient with analytics tools such as Google Analytics, SEMrush - Experience with WordPress or other CMS platforms - Basic knowledge of HTML/CSS - Strong organizational, time mana