Digital Marketing Trainee
Softlogic
All India, Chennai • 1 month ago
Experience: 1 to 5 Yrs
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Job Description
You will be responsible for monitoring the website's traffic flow and delivering internal reports periodically. You will optimize content for the website and social networking sites such as Facebook, Twitter, and Instagram. Additionally, you will create and manage online marketing initiatives on platforms like Facebook, Instagram, LinkedIn, and other relevant platforms. You will analyze clients in diverse industries both on- and off-site, and create performance reports using tools like Google Analytics. Your role will also involve participating in the company blog to assist with both on- and off-page optimization. Furthermore, you will produce, edit, and publish various types of material for websites, including audio, video, and podcasts. Promoting the company's goods and services online, creating and executing marketing campaigns using SMS and email, and collaborating with the digital marketing team to achieve desired outcomes will also be part of your responsibilities. Additionally, you will assign tasks and monitor progress to the Digital Marketing Team's main KPIs.
**Key Responsibilities:**
- Monitor the website's traffic flow and deliver internal reports.
- Optimize content for the website and social networking sites.
- Create and manage online marketing initiatives on various platforms.
- Analyze clients in diverse industries both on- and off-site.
- Create reports on performance using tools like Google Analytics.
- Participate in the company blog to assist with optimization.
- Produce, edit, and publish material for websites.
- Promote the company's goods and services online.
- Create and execute marketing campaigns using SMS and email.
- Collaborate with the digital marketing team to achieve desired outcomes.
- Assign tasks and monitor progress to the Digital Marketing Team's main KPIs.
**Qualification Required:**
- Website management (WordPress) skills including creating or editing web pages, monitoring websites, and updating images and testimonials.
- Proficiency in using internet tools like Photoshop for image editing.
- Ability for fresh and imaginative thinking that aligns with web marketing needs.
- Knowledge and experience in HTML coding are advantageous.
- Ability to create infographics, videos for YouTube, and other visual content is a plus. You will be responsible for monitoring the website's traffic flow and delivering internal reports periodically. You will optimize content for the website and social networking sites such as Facebook, Twitter, and Instagram. Additionally, you will create and manage online marketing initiatives on platforms like Facebook, Instagram, LinkedIn, and other relevant platforms. You will analyze clients in diverse industries both on- and off-site, and create performance reports using tools like Google Analytics. Your role will also involve participating in the company blog to assist with both on- and off-page optimization. Furthermore, you will produce, edit, and publish various types of material for websites, including audio, video, and podcasts. Promoting the company's goods and services online, creating and executing marketing campaigns using SMS and email, and collaborating with the digital marketing team to achieve desired outcomes will also be part of your responsibilities. Additionally, you will assign tasks and monitor progress to the Digital Marketing Team's main KPIs.
**Key Responsibilities:**
- Monitor the website's traffic flow and deliver internal reports.
- Optimize content for the website and social networking sites.
- Create and manage online marketing initiatives on various platforms.
- Analyze clients in diverse industries both on- and off-site.
- Create reports on performance using tools like Google Analytics.
- Participate in the company blog to assist with optimization.
- Produce, edit, and publish material for websites.
- Promote the company's goods and services online.
- Create and execute marketing campaigns using SMS and email.
- Collaborate with the digital marketing team to achieve desired outcomes.
- Assign tasks and monitor progress to the Digital Marketing Team's main KPIs.
**Qualification Required:**
- Website management (WordPress) skills including creating or editing web pages, monitoring websites, and updating images and testimonials.
- Proficiency in using internet tools like Photoshop for image editing.
- Ability for fresh and imaginative thinking that aligns with web marketing needs.
- Knowledge and experience in HTML coding are advantageous.
- Ability to create infographics, videos for YouTube, and other visual content is a plus.
Skills Required
Posted on: March 22, 2026
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