Digital Marketing Advisor

As a Content Marketing Specialist at this company, your role involves developing and executing creative and effective content to attract high-quality leads, drive engagement, and create brand awareness. You will work closely with digital marketing teams to achieve marketing objectives across various channels. Key Responsibilities: - Develop creative and engaging ad copies tailored for digital platforms such as social media ads, Google Ads, display ads, etc. - Write compelling content for effective email marketing campaigns to keep leads engaged throughout the marketing campaign. - Collaborate with the performance marketing team to create ad copies and email campaigns that effectively communicate key messages and drive desired actions. - Craft high-quality PR content including press releases, media pitches, articles, and other PR materials to generate positive media coverage and enhance brand visibility. - Collaborate cross-functionally with internal teams such as design, product, and sales to ensure content supports overall business objectives. - Support the Marcom team in executing social media marketing initiatives. - Provide complete content support for various content formats such as authored articles, blogs, infographics, and other visual forms of content. - Stay updated on emerging trends and best practices in digital advertising, PR, and content marketing to enhance content strategy and execution. Qualifications Required: - Bachelors degree with a minimum of 5 years of experience in Content writing (Mass Communication and Journalism Preferred) - Prior experience in the EdTech industry required - Outstanding writing skills with a strong portfolio demonstrating successful ad copywriting campaigns and PR content examples. - Proficiency in writing for various digital ad platforms including social media, search engines, and display networks. - Excellent storytelling and creative writing skills with a keen eye for detail. - Exceptional communication and collaboration skills with the ability to articulate ideas effectively and provide constructive feedback. - Ability to thrive in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines. About the Company: Backed by a $1 billion investment over three years, Accenture launched its LearnVantage business in March 2024. It provides comprehensive learning and training services to help organizations reskill and upskill their people in the AI economy. Accenture LearnVantage offers learning strategy and design, personalized learning experiences, managed services, and certifications, supported by a robust partner network and access to over 2,000 mentors worldwide. For more information, please visit www.accenture.com/learnvantage. As a Content Marketing Specialist at this company, your role involves developing and executing creative and effective content to attract high-quality leads, drive engagement, and create brand awareness. You will work closely with digital marketing teams to achieve marketing objectives across various channels. Key Responsibilities: - Develop creative and engaging ad copies tailored for digital platforms such as social media ads, Google Ads, display ads, etc. - Write compelling content for effective email marketing campaigns to keep leads engaged throughout the marketing campaign. - Collaborate with the performance marketing team to create ad copies and email campaigns that effectively communicate key messages and drive desired actions. - Craft high-quality PR content including press releases, media pitches, articles, and other PR materials to generate positive media coverage and enhance brand visibility. - Collaborate cross-functionally with internal teams such as design, product, and sales to ensure content supports overall business objectives. - Support the Marcom team in executing social media marketing initiatives. - Provide complete content support for various content formats such as authored articles, blogs, infographics, and other visual forms of content. - Stay updated on emerging trends and best practices in digital advertising, PR, and content marketing to enhance content strategy and execution. Qualifications Required: - Bachelors degree with a minimum of 5 years of experience in Content writing (Mass Communication and Journalism Preferred) - Prior experience in the EdTech industry required - Outstanding writing skills with a strong portfolio demonstrating successful ad copywriting campaigns and PR content examples. - Proficiency in writing for various digital ad platforms including social media, search engines, and display networks. - Excellent storytelling and creative writing skills with a keen eye for detail. - Exceptional communication and collaboration skills with the ability to articulate ideas effectively and provide constructive feedback. - Ability to thrive in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines. About the Company: Backed by