Content Head

Role Overview: You will be joining ViralMint Media Private Limited, a performance-driven digital marketing agency that specializes in scaling e-commerce brands through data-backed strategies. As the Content Head for the E-commerce segment, you will play a crucial role in leading the content vision and execution to drive high-impact storytelling that converts, engages, and retains customers for multiple e-commerce brands. This full-time role is based in Pune and requires a blend of creativity, leadership, analytical thinking, and deep understanding of digital and e-commerce content. Key Responsibilities: - Develop and implement a comprehensive content strategy aligned with brand, marketing, and business objectives. - Lead, mentor, and expand a team of content writers, editors, and freelancers. - Supervise content production for various platforms such as websites, product pages, blogs, ads, emailers, social media, and marketplaces. - Ensure consistency of brand voice across all platforms and clients. - Create and manage editorial calendars, content pipelines, and delivery timelines. - Collaborate with performance marketing, design, SEO, and account management teams. - Optimize content based on performance data, conversion metrics, and audience insights. - Ensure adherence to SEO, CRO, and platform-specific best practices in content creation. - Review, edit, and approve high-quality content before publication. Qualifications & Experience: - Minimum 5 years of experience in content strategy, content leadership, or editorial roles within the e-commerce industry. - Preference for strong experience in e-commerce, D2C, or digital marketing agencies. - Demonstrated ability to lead teams and manage multiple projects simultaneously. - Proficient in writing, editing, and storytelling with a strong understanding of SEO, performance marketing content, and conversion-focused writing. - Experience collaborating with cross-functional teams in fast-paced environments. - Strong organizational, communication, and leadership skills. - Bachelor's or Master's degree in Marketing, Communications, Journalism, or a related field. If you join ViralMint, you can expect to work with fast-growing e-commerce brands, take on a high ownership and leadership role, be part of a performance-driven and learning-focused culture, and have the opportunity to build and scale a robust content function from the top. Role Overview: You will be joining ViralMint Media Private Limited, a performance-driven digital marketing agency that specializes in scaling e-commerce brands through data-backed strategies. As the Content Head for the E-commerce segment, you will play a crucial role in leading the content vision and execution to drive high-impact storytelling that converts, engages, and retains customers for multiple e-commerce brands. This full-time role is based in Pune and requires a blend of creativity, leadership, analytical thinking, and deep understanding of digital and e-commerce content. Key Responsibilities: - Develop and implement a comprehensive content strategy aligned with brand, marketing, and business objectives. - Lead, mentor, and expand a team of content writers, editors, and freelancers. - Supervise content production for various platforms such as websites, product pages, blogs, ads, emailers, social media, and marketplaces. - Ensure consistency of brand voice across all platforms and clients. - Create and manage editorial calendars, content pipelines, and delivery timelines. - Collaborate with performance marketing, design, SEO, and account management teams. - Optimize content based on performance data, conversion metrics, and audience insights. - Ensure adherence to SEO, CRO, and platform-specific best practices in content creation. - Review, edit, and approve high-quality content before publication. Qualifications & Experience: - Minimum 5 years of experience in content strategy, content leadership, or editorial roles within the e-commerce industry. - Preference for strong experience in e-commerce, D2C, or digital marketing agencies. - Demonstrated ability to lead teams and manage multiple projects simultaneously. - Proficient in writing, editing, and storytelling with a strong understanding of SEO, performance marketing content, and conversion-focused writing. - Experience collaborating with cross-functional teams in fast-paced environments. - Strong organizational, communication, and leadership skills. - Bachelor's or Master's degree in Marketing, Communications, Journalism, or a related field. If you join ViralMint, you can expect to work with fast-growing e-commerce brands, take on a high ownership and leadership role, be part of a performance-driven and learning-focused culture, and have the opportunity to build and scale a robust content function from the top.