Associate Account Manager - Publisher Success

As a Manager - Publisher Success at Affinity, you will play a crucial role in managing and growing affiliate publisher relationships within SitePlug's SiteDiscover business unit, with a specific focus on publishers based in the US market. Your responsibilities will include overseeing the complete affiliate publisher lifecycle, from onboarding to revenue optimization, retention, and long-term partnership development. Your expertise in AdTech, affiliate marketing, campaign management, and performance optimization will be key to your success in this role. **Key Responsibilities:** - **Affiliate Publisher Account Management** - Own end-to-end management of affiliate publisher accounts across US and global markets. - Serve as the primary point of contact for affiliate publishers, ensuring strong relationship management and consistent communication. - Conduct regular business reviews focused on performance metrics, revenue growth, and optimization opportunities. - **Onboarding and Activation** - Lead onboarding of new affiliate publishers including compliance checks, technical integrations, and campaign setup. - Manage campaign implementation across CPA, CPC, CPL, Fixed, and API integrations. - Ensure adherence to quality standards including traffic validation, whitelists, blacklists, and policy compliance. - **Performance Marketing and Revenue Optimization** - Monitor publisher performance using performance marketing KPIs such as CTR, CVR, EPC, ROI, and revenue contribution. - Analyze campaign data to identify trends, scale high-performing inventory, and optimize underperforming traffic. - Drive incremental revenue through upselling, cross-selling, and feature adoption across SitePlug and SiteDiscover solutions. - **Cross-Functional Collaboration** - Partner with Demand, Ad Operations, Product, Technology, Finance, and Marketing teams to resolve operational issues and improve campaign efficiency. - Maintain accurate forecasting, revenue tracking, and opportunity management within CRM systems such as HubSpot. - Contribute process improvements and reporting frameworks to enhance operational efficiency. - **Market and Industry Engagement** - Stay informed on AdTech industry trends, affiliate marketing best practices, and competitive benchmarks. - Represent Affinity at relevant meetings, industry events, and networking forums to strengthen affiliate publisher relationships. **Qualifications Required:** - 35 years of experience in AdTech, Affiliate Marketing, Digital Media, or Performance Marketing. - Demonstrated experience managing affiliate publishers and delivering revenue growth against defined targets. - Strong understanding of performance-based pricing models including CPA, CPC, CPL, revenue share, and hybrid structures. - Experience working with US clients or international markets is preferred. - Strong analytical skills with the ability to interpret campaign data, identify performance trends, and drive data-backed optimization strategies. - Excellent written and verbal communication skills with the ability to manage stakeholders across geographies. - Strong commercial acumen with understanding of revenue models, margin management, deal structure, and long-term partnership value creation. - Proven ability to manage multiple accounts and priorities in a fast-paced, target-driven environment. - Proficiency in MS Office Suite, especially Excel and PowerPoint. - Experience with affiliate platforms, tracking tools, analytics dashboards, and CRM systems such as HubSpot is a distinct advantage. At Affinity, you will have the opportunity to work with a global AdTech company that is committed to building privacy-first advertising infrastructure. Join our team of 550+ professionals across 10+ markets in Asia, the US, and Europe to deliver scalable, performance-driven advertising solutions. As a Manager - Publisher Success at Affinity, you will play a crucial role in managing and growing affiliate publisher relationships within SitePlug's SiteDiscover business unit, with a specific focus on publishers based in the US market. Your responsibilities will include overseeing the complete affiliate publisher lifecycle, from onboarding to revenue optimization, retention, and long-term partnership development. Your expertise in AdTech, affiliate marketing, campaign management, and performance optimization will be key to your success in this role. **Key Responsibilities:** - **Affiliate Publisher Account Management** - Own end-to-end management of affiliate publisher accounts across US and global markets. - Serve as the primary point of contact for affiliate publishers, ensuring strong relationship management and consistent communication. - Conduct regular business reviews focused on performance metrics, revenue growth, and optimization opportunities. - **Onboarding and Activation** - Lead onboarding of new affiliate publishers including compliance checks, technical integrations,